Company Information

Philosophy

Markets develop at a rapid rate and therfore the market requirements are constantly changing. The challenge here is to respond to the permanent changes on the market whilst keeping a close eye on the costs. Automated systems are growing in importance whilst at the same time quick and reliable tailor-made solutions are becoming more and more popular. All these solutions for your direct marketing campaigns and numerous data issues are within your reach with our flexible team, our fast systems and our wealth of direct marketing expertise.

We aim to fulfill our client 's wishes. Test us!

Direct Marketing Data Services

Perfectly processed address are the key to successful mailings. Even the most creative message for the best product is worthless if it does not reach the correct recipient or is undeliverable. Only when the address data has been suitably qualified, ie. structured, cleaned, deduped, updated, analysed and appended with relevant marketing data can it become a targeted tool for marketing and sales.

pb has been specialised in the processing, optimisation and refinement of address data since 1988. Our Mail Address Management system provides you with clear advantages and sets new standards in data processing for direct marketing campaigns. Our key competence lies in systemising all data cleansing steps and generating mailable addresses for your direct mail campaign. This process starts with data analysis, includes the deduplication with all the necessary data hygiene and updating measures, and culminates with the postal cost optimisation.

In addition to our data bureau services, we offer extensive scoring applications, online marketing databases and web-based services for direct marketing campaigns. All our services are available separately or of course as a complete package to serve all your direct marketing requirements. We are very happy to offer individual tailored solutions to fulfill your personal requirements based on a detailed consultation.

Fields of Activity

Data bureau for direct marketing 

Scorecards

Web-based services for CRM systems

ASP marketing databases

Our Team

Computer scientists, statisticians, database specialists, computer programmers, client managers

Founded

pb direkt was established as a limited company in June 1998.

Headquarters

pb direkt
Praun, Binder & Partner GmbH
Jahnstraße 4/1
70825 Korntal-Münchingen
Germany

Contact

Tel: +49 (0)711 / 83632-0

Fax: +49 (0)711/83632-36

email: Info@pbdirekt.de

Managing Directors

Edgar Praun

Alexander Huscheck

Miscellaneous

VAT-No.:DE 146033678

Legal registration: Stuttgart  Registry No.: HRB 203041